Jae Lee is the founder of Nowon, the Korean-American restaurant brand redefining contemporary New York dining.

Raised on Korean flavors and sharpened in New York City kitchens, Jae scaled Nowon from a single East Village destination into a multi-city brand, including a premier licensing partnership in Boston’s Seaport.

His leadership is unapologetically Korean-American, precise in execution, and built for the intensity of the city.